Ironmark Blog

How Much Do Brochures Cost?

Posted by Scott Kravitz

Brochures can be beautiful. Whether you're showcasing well-designed products, the newest car models, or mouthwatering food, the power of photography or artwork in your hands ...

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Topics: Print Marketing

FAQs for Direct Mail: Optimize Your Campaign

Posted by Matt Marzullo

We live in a time of digital clutter, and since many marketers have migrated to email and online advertising, mail is now a rarer delight to receive. Direct mail pays off, ...

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Topics: Direct Mail, Print Marketing, Quick Tips

Logo Redesign Versus Evolution: Which is Right For Your Business?

Posted by Steve Norwood

Logos are the visual representation of your brand. They’re a super concentrated, get-it-in-an-instant symbol for all of the thoughts and emotions conjured when people think ...

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Topics: Logo Redesign, Logo

Ordering Branded Promotional Products: Everything You Need to Know

Posted by John Lamon

Promotional products are powerful. When you give customers, prospects, employees, or anyone free branded merchandise, something magical happens! Your customers, prospects, ...

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Topics: Promotional Products, Product Placement

Elevate Your Branded Apparel with Brand Names

Posted by John Lamon

Success in business depends on the impressions you create, and for new customers first impressions matter. Your corporate apparel should speak to the values and quality of ...

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Topics: Branding, Promotional Products

CMYK vs RGB | What's the Difference & When to Use Them

Posted by Lynne Kingsley

Which color model works best? In a nutshell, CMYK works best for printed materials such as flyers, brochures and signage. It stands for Cyan, Magenta, Yellow and Black, which ...

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Topics: Design, Print Marketing, Color Theory