Ironmark Blog

Garner Leidy

Recent Posts

Jan 16, 2024

How to Set Up Print-Ready Files Like A Pro

Posted by Garner Leidy
It’s just one button, but it can strike fear into the hearts of marketers everywhere—the send button. Whether you’re sending a digital print file to commercial printers for a ...
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Topics: Print File, Print-Ready, Commercial Printers

Dec 05, 2023

Setting Up Variable Data Printing for Personalization Perfection

Posted by Garner Leidy
[Updated for 2023] When it comes to printing, design, and data as a business, consistency and personalization are key. Imagine receiving two cards from two different ...
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Topics: Direct Mail, Print Marketing

Sep 25, 2023

How to Get Files Ready for Professional Printing: Your Pre-Press Checklist

Posted by Garner Leidy
[UPDATED FOR 2023]...
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Topics: Print Marketing

Apr 24, 2023

How to Avoid Delays in Your Commercial Print Project

Posted by Garner Leidy
Delays are always frustrating, especially when you are working on a tight deadline and striving to provide the best product. While the unexpected can happen, here are a few ...
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Topics: Print Marketing, Print Finishing, Digital Printing

Sep 29, 2022

How to Calculate Book Spine Width

Posted by Garner Leidy
Even though we’re not supposed to judge a book by its cover, we do it all the time. Covers are our first impressions, and they give us a peek into the world we’re about to ...
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Topics: Design, Print Marketing, Print Finishing, Print Techniques

Sep 02, 2022

How to Digitize for Embroidery

Posted by Garner Leidy
One of the most long lasting and effective ways to share your brand is through promotional items. Whether they’re t-shirts, hats, or bags, these gifts go a long way in ...
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Topics: Print Marketing, Logo Redesign, Print Techniques