Ironmark Blog

Account-Based Marketing - What you need to know pt. 2

Posted by Jason Drecchio

Continued from part 1 Your message should provide some sort of value, so your audience finds it useful. Make them want to read your message by offering something truly ...

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Topics: Digital Marketing, Beginner Tips, Account Based Marketing

Top 5 Promotional Items to Spark Your Spring Campaign

Posted by Katina Charles

Seasonal Promotional Ideas! Using things that are top-of-mind, in terms of what your consumer is interested in, are the best way to build trust and grow consumer engagement. ...

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Topics: Branding, Promotional Products

Account-Based Marketing - What you need to know pt.1

Posted by Jason Drecchio

Account-Based Marketing is a marketing strategy that focuses on specific accounts instead of a big, broad market:...

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Topics: Digital Marketing, Beginner Tips, Account Based Marketing

How to Slash Direct Mail Costs without Sacrificing Quality

Posted by Lynne Kingsley

Direct mail costs come in all shapes and sizes – as do the mailers themselves. ...

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Topics: Direct Mail, Print Marketing

Are your Facebook ads performing the way you think?

Posted by Katina Charles

Another day another update from our beloved Facebook. Friday’s update was meant to assure advertisers that dollars spent on the platform are not being wasted. Transparency is ...

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Topics: Social Media Marketing

6 Must-Have Elements of a Great Website design

Posted by Rich Cook

Website design trends come and go, but truly great websites have certain core elements in common. Whether you’re a small business or a large company here are some must-haves ...

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Topics: Web Development, Web Design, Digital Marketing