Ironmark Blog

Chris McCready

Chris McCready directs strategy and implementation for Ironmark’s Digital Clients across all verticals and industries. Her 15 years of experience within a variety of agencies across the country has provided a wealth of knowledge and expertise within market research, branding, digital strategy, social media, marketing automation and web development. Chris has led strategy and implementation plans that have resulted in increased brand awareness, visibility, lead generation and overall revenue for her clients over the years.

Recent Posts

Jan 18, 2022

You’ve Got a Print Ready File? Now What?

Posted by Chris McCready
Pushing “print” on a big job is always a little nerve-racking. Have you dotted all the “i’s” and crossed all the “t’s?” Is there a typo? An incorrect size? An incorrect file? ...
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Topics: Print Marketing, Quick Tips

Nov 01, 2021

14 Direct Mail Ideas Your Boss Will Love

Posted by Chris McCready
Reaching target audiences is crucial for marketers, and to effectively do so, many marketing strategists are utilizing direct mail. Contrary to what some believe, direct mail ...
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Topics: Direct Mail, Print Marketing, Quick Tips

Oct 21, 2021

Can We Chat? Why Conversational Marketing Is Good For Business

Posted by Chris McCready
Imagine a customer has a question about your products or services and heads over to your website. A chat window pops up, and once they put in their information, they can type ...
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Topics: Quick Tips, Digital Marketing, Social Media Marketing

Sep 14, 2021

Beyond Your Blog: Content That Boosts Your Engagement

Posted by Chris McCready
How do you keep your desired audience engaged without depending entirely on blogs? If your content marketing strategy solely focuses on blogs for consumer engagement and ...
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Topics: Digital Marketing, Inbound Marketing

Aug 12, 2021

Inside the Box: Unpacking the Subscription Box Phenomenon

Posted by Chris McCready
When it comes to getting your product into the hands of consumers, start thinking inside the box. Inside subscription boxes, that is....
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Topics: Branding, Promotional Products, eCommerce

May 03, 2021

Taking Preventative Measures: Safety Materials for Reopening Schools

Posted by Chris McCready
Kids are going back to school - and their safety needs to be a top priority. With schools reopening, the Center for Disease Control and Prevention (CDC) suggests that all ...
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Topics: COVID-19, large format