Ironmark Blog

Feb 16, 2022

The 7 Best Ways to Analyze Digital Marketing Data

Posted by Lynne Kingsley
As a marketer, analyzing digital marketing data is the best way to see if your digital marketing tactics are working and where you can improve. In order to properly analyze ...
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Topics: Digital Marketing, ROI

Apr 10, 2020

How to Measure ROI on Your SEO

Posted by Lynne Kingsley
"There's no such thing as bad publicity." That may be, but at the end of the day, we know that the bottom line (specifically new revenue generated) is our utmost goal with ...
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Topics: SEO, ROI, Inbound Marketing

Mar 11, 2020

3 Ways Print Will Bring Awareness to Your Brand

Posted by Chris McCready
Print should be your new best friend. It only brings your marketing efforts to a new level in creating everlasting impressions on your audiences. There have been some ...
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Topics: Print Marketing, ROI

Aug 19, 2019

PURLs of Wisdom: How to Track Your Mailing's Success

Posted by Lynne Kingsley
In both print and digital marketing, personalization is important for retaining clients and acquiring new ones. While personalized deals and event invites are both viable ...
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Topics: Direct Mail, Print Marketing, Digital Marketing, ROI

Jul 10, 2019

What is the ROI of a High-Quality Print Piece

Posted by Lynne Kingsley
For years, companies have battled between quantity and quality in everything they do. From marketing and prints to employees and products, companies can never determine which ...
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Topics: Print Marketing, Trade Shows, ROI

Jun 20, 2017

How SMART Goal Setting Can Revolutionize Your Business Goals

Posted by Kate Harris
You’ve probably set goals before, but are you sure they’re the right goals? Are they just for show, or are they actually going to help your business succeed? If you’re ...
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Topics: Beginner Tips, ROI