Ironmark Blog

Lynne Kingsley

Lynne Kingsley oversees the digital marketing client services team as well as the marketing strategy division for the company. Since joining the company in 2016, she has increased Ironmark’s digital presence by over 700%, establishing a new lead generation mechanism for the sales team. A certified inbound marketing professional and HubSpot agency partner, Kingsley has been helping companies transform their marketing function into fully diverse and streamlined growth engines since 2003. With agency and client-side work under her belt, Kingsley’s strategic experience spans both the B2B and B2C sectors. Prior to joining the Ironmark team, she served as in-house marketing director for several non-profit organizations. Kingsley is an honors graduate of the S. I. Newhouse School of Public Communication at Syracuse University.
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Recent Posts

Apr 19, 2022

CMYK vs RGB | What's the Difference & When to Use Them

Posted by Lynne Kingsley
Which color model works best? In a nutshell, CMYK works best for printed materials such as flyers, brochures and signage. It stands for Cyan, Magenta, Yellow and Black, which ...
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Topics: Design, Print Marketing, Color Theory

Mar 21, 2022

Online Ordering Portals Do Wonders for Multi-Unit Businesses

Posted by Lynne Kingsley
Amazon. Love it or hate it, we can all agree that their system works. They’ve aggregated millions of products that can be ordered with the click of a button and delivered ...
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Topics: Web Development, eCommerce

Mar 07, 2022

The Future of Print

Posted by Lynne Kingsley
The future of print is about embracing the exciting new waves of communication and media innovation. We sat down with five prominent experts from various sides of the print ...
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Topics: Print Marketing, Industry News, Image Nation

Feb 24, 2022

Digital vs. Offset Printing: How You Can Save Time & Money

Posted by Lynne Kingsley
The best approach to deciding whether to use digital printing or offset printing is to analyze the nuances of your print project. In many cases, if you are printing less than ...
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Topics: Print Marketing, Beginner Tips

Feb 22, 2022

Which Comes First: Design or Copy?

Posted by Lynne Kingsley
Design and copy are the two pillars that form all high-quality, consistent marketing, and as the proverbial yin and yang of the marketing world, you can’t have one without ...
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Topics: Design, Print Marketing, Digital Marketing, Creative

Jan 27, 2022

Addressing Current Commercial Print Problems

Posted by Lynne Kingsley
Sometimes it feels like COVID-19 just ruins everything. It’s amazing how totally and completely it has seeped into every facet of our lives. And now the incessant talk is ...
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Topics: Logistics, Supply Chain