Ironmark Blog

May 01, 2017

Account-Based Marketing - What you need to know pt. 2

Posted by Matt Marzullo
Continued from part 1 Your message should provide some sort of value, so your audience finds it useful. Make them want to read your message by offering something truly ...
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Topics: Digital Marketing, Beginner Tips, Account Based Marketing

Apr 27, 2017

Top 5 Promotional Items to Spark Your Spring Campaign

Posted by Kate Harris
Seasonal Promotional Ideas! Using things that are top-of-mind, in terms of what your consumer is interested in, are the best way to build trust and grow consumer engagement. ...
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Topics: Branding, Promotional Products

Apr 24, 2017

Account-Based Marketing - What you need to know pt.1

Posted by Matt Marzullo
Account-Based Marketing is a marketing strategy that focuses on specific accounts instead of a big, broad market:...
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Topics: Digital Marketing, Beginner Tips, Account Based Marketing

Apr 17, 2017

How to Slash Direct Mail Costs without Sacrificing Quality

Posted by Lynne Kingsley
Direct mail costs come in all shapes and sizes – as do the mailers themselves....
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Topics: Direct Mail, Print Marketing

Apr 06, 2017

6 Must-Have Elements of a Great Website design

Posted by Lynne Kingsley
Website design trends come and go, but truly great websites have certain core elements in common. Whether you’re a small business or a large company here are some must-haves ...
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Topics: Web Development, Web Design, Digital Marketing

Mar 28, 2017

A Simple HTML guide: DIY Basics

Posted by Kate Harris
An HTML webpage is simply a text file with code explaining how the contents should be rendered by a web browser. Different browsers may display HTML code slightly differently ...
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Topics: Web Development, Web Design, Digital Marketing