Ironmark Blog

Oct 29, 2020

What Marketers Can Learn from Political Direct Mail

Posted by Reid Broendel
In the era of fake news, political campaigns rely on direct mail to get their message out to millions of voters, and they spend a lot. Direct mail may not be a new tool, but ...
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Topics: Print Marketing

Sep 30, 2020

Elevating Your Subscription Box Contents With Promotional Products and Inserts

Posted by Lynne Kingsley
The subscription box industry is a growing one and companies are applying different tactics to boost not only consumer interest, but their own bottom line. Subscription box ...
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Topics: Print Marketing, Promotional Products

Aug 24, 2020

Establish Brand Consistency the Easy Way

Posted by Lynne Kingsley
Few things are as vital to the success of your multi-unit company as your brand. But what if you’re not sure what your brand is? Or even worse, your customers aren’t?...
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Topics: Print Marketing, eCommerce, Multi-Unit Marketing

Aug 11, 2020

What is UV Gel Printing?

Posted by Reid Broendel
What is UV Gel Printing? The print industry is an ever-evolving one, with new and innovative print applications as technological advancement occurs. The introduction of UV ...
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Topics: Print Marketing, large format

Jul 20, 2020

Print Turnaround Times and What to Expect

Posted by Lynne Kingsley
You’re planning a big direct mail campaign with several different pieces. You need it to hit mailboxes on a certain date, but you’re unsure of when to get started. It’s the ...
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Topics: Print Marketing, Manufacturing

Jul 09, 2020

Hitting Your Brochure Design Out of the Park

Posted by Lynne Kingsley
There’s something about an awesome brochure. It’s intimate. It’s timeless. It’s tactile. Brochures still pack a punch when it comes to establishing credibility among leads. ...
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Topics: Print Marketing, Creative