Ironmark Blog

Jul 12, 2021

How Personalized Print Products Bolster Your Marketing Efforts

Posted by Lynne Kingsley
Print products have evolved with the times, and one of the biggest trends in the 21st century is personalization. Personalizing your print materials takes extra time, but can ...
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Topics: Print Marketing, Promotional Products

Jul 08, 2021

The Impact of Texture on the Perception of Your Print Products

Posted by Chris Marzullo
Creating eye-catching flyers and beautiful packaging is a necessary part of marketing your business, but it’s not enough. Studies show that the texture of your print products ...
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Topics: Design, Print Marketing

Jul 01, 2021

What’s in a Bind? 4 Types of Book Binding – Pros and Cons

Posted by Matt Marzullo
Book binding comes in all shapes and sizes. Whether you're publishing your own book or getting it published, you should think about the binding a the beginning of your ...
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Topics: Print Marketing

May 14, 2021

How to Optimize Direct Mail for Conversions

Posted by Reid Broendel
Are you struggling to get conversions from your direct mail campaign? Did you know that direct mail still brings in the best conversion rates? Studies have shown that for ...
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Topics: Direct Mail, Print Marketing

Apr 14, 2021

How to Set Up Your Direct Mail Piece for Mailing

Posted by Reid Broendel
Wondering where to begin with your direct mail campaign? Starting to design a direct mail piece can be daunting. There are so many regulations to think about, such as where ...
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Topics: Direct Mail, Print Marketing, Quick Tips

Feb 16, 2021

DPI and Resolution: How it Works for Different Media Types

Posted by Lynne Kingsley
All print media professionals know that image quality equates to print quality. The higher the quality of your digital image, the better it will look when it’s printed. What ...
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Topics: Print Marketing, Web-to-Print