Ironmark Blog

Jun 29, 2021

How to Bolster Your Point-of-Sale Display

Posted by Miguel Hernandez
While some customers come to your store with a general idea of what they intend to buy, over 82% of their decisions are actually made in-store. 16% of these decisions are ...
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Topics: Promotional Products, Trade Shows, Retail Sales, Product Placement

Dec 22, 2020

6 Ways to Maximize Your Social Commerce Strategy

Posted by Juliet Hulse
Brands are increasingly expanding their reach and selling their products and services where their consumers hang out: on social media....
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Topics: Social Media Marketing, eCommerce, Retail Sales

Nov 10, 2020

Corporate Branding: What to Do When Franchisees Go Rogue

Posted by Juliet Hulse
Franchisees going off-script with corporate branding guidelines can make your entire brand vulnerable. Your franchise is built off of customer expectations....
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Topics: Branding, Retail Sales, Multi-Unit Marketing, Web-to-Print

Jul 13, 2020

Selling Your Book on Gumroad vs. Amazon

Posted by Reid Broendel
So you’ve just finished the Great American Novel, and it’s ready to hit the shelves. You’re only missing one thing: readers. Unless you’re lucky enough to have a book ...
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Topics: Logistics, Retail Sales

Nov 09, 2018

5 Tips to Make Your Holiday Retail Sales Something to Celebrate

Posted by Chris McCready
We’re upon it again – that most feared and celebrated of retail seasons. The one that can build your bank or break it. It’s the most anticipated time of the year – the ...
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Topics: Quick Tips, Retail Sales