Ironmark Blog | Social Media Marketing

What is the Facebook Pixel and Why do I Need it?

Posted by Lynne Kingsley

Why do I need the Facebook Pixel when I’m only boosting my posts? Even if you only dabble in Facebook ads and boosted posts, you need to understand the almighty Facebook ...

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Topics: Digital Marketing, Social Media Marketing

What’s Up with the New Facebook Update?

Posted by Katina Charles

We are exactly half-way through 2017! The official summer season and the matching relaxed mindset is in full effect. But, as marketers, we can’t take our eye off the goal ...

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Topics: Social Media Marketing

Are your Facebook ads performing the way you think?

Posted by Katina Charles

Another day another update from our beloved Facebook. Friday’s update was meant to assure advertisers that dollars spent on the platform are not being wasted. Transparency is ...

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Topics: Social Media Marketing

How to Elevate your next event with Social Media

Posted by Katina Charles

Social media and social media marketing has become a terrific tool to promote events, especially among millennials. You can reach out to an audience that exists beyond your ...

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Topics: Digital Marketing, Event Management, Social Media Marketing