Ironmark Blog | Social Media Marketing

Social Media Interactions - Engaging Your Audience Online

Posted by Chris McCready

Social media is a powerful tool for brands. It gives them a chance to create an online personality and connect with customers. A great social media campaign is about more ...

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Topics: Digital Marketing, Social Media Marketing

What Social Media Platform Fits Your Business' Personality?

Posted by Ashley Freeman

Social media - It’s what we, as a society, spend 11 hours on every day. We use it to watch, read, listen to, and interact with media. However, with almost every adult ...

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Topics: Digital Marketing, Social Media Marketing

6 Tips for Planning a Multi-Channel Campaign

Posted by Chris McCready

With any marketing campaign, it’s best to start prepared and be consistent. However, this is more difficult than it seems. Even after mastering a marketing campaign for a ...

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Topics: Print Marketing, Digital Marketing, Social Media Marketing, Inbound Marketing

How to Run an Influencer Campaign

Posted by Lynne Kingsley

So you’re a marketer thinking about creating your first influencer campaign. Don’t worry, you’re not alone. Influencer campaigns continue to rise in popularity every year, as ...

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Topics: Digital Marketing, Social Media Marketing, Inbound Marketing

How to Leverage Branded Hashtags to Elevate Your Business

Posted by Ashley Freeman

Oftentimes, social media can feel more like a puzzle than a tool. As a marketers, we know exactly how powerful social media (especially Instagram and Twitter) can be for our ...

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Topics: Digital Marketing, Social Media Marketing

Are You Maximizing the Lead Generation Power of LinkedIn?

Posted by Lynne Kingsley

Social media marketing is the way of the future for gaining connections and pre-qualified leads. But for many, social media marketing begins—and ends—with Facebook, Instagram ...

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Topics: Digital Marketing, Social Media Marketing, Sales