Ironmark Blog

Case Study: HRCI's Flawless 40th Anniversary Event

Posted by Lynne Kingsley

It was the one of the biggest challenges in Shawna Haggerty’s event-planning career -- her organization’s 40th Anniversary. The venue? The National Portrait Gallery in ...

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Topics: Event Management, Case Study, Image Nation

8 Commercial Printing Terms You Need to Know

Posted by Jeannette Bezinque

Does this sound familiar? You’re trying to explain the vision for your company’s next print piece to a designer, but you can’t find the right words. Or worse, you’re halfway ...

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Topics: Print Marketing

11 Insights to Kick-Start Your Tradeshow

Posted by Lynne Kingsley

Picture it: You reserved your booth early in an effort to land your spot at the most popular tradeshow and now you have four days to make your investment worth it. Are you ...

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Topics: Trade Shows, Image Nation

Manufacturer’s Guide: Creating Your First Buyer Personas

Posted by Nikki Schroeder

The digital space may feel like an endless resource, but you need to play your cards right to become profitable. Successful manufacturing businesses put themselves in their ...

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Topics: Inbound Marketing, Manufacturing

How User-Generated Content Brings Events to the Next Level

Posted by Rachael Sanders

Good content is hard to find. When you’re hosting a large-scale corporate event, there’s never enough time to handle your regular marketing responsibilities on top of taking ...

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Topics: Event Management, Digital Marketing

31 Tweetable Facts for Women's History Month

Posted by Blake Leppert

March is Women's History Month! Did it sneak up on you again like it did for us? If so, we've got you covered; we've compiled 31 tweetable facts you can share to join in the ...

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Topics: Social Media Marketing