Ironmark Blog (30)

Logo Redesign Versus Evolution: Which is Right For Your Business?

Posted by Steve Norwood

Logos are the visual representation of your brand. They’re a super concentrated, get-it-in-an-instant symbol for all of the thoughts and emotions conjured when people think ...

Read Article

0 Comments Click here to read/write comments

Topics: Logo Redesign, Logo

Ordering Branded Promotional Products: Everything You Need to Know

Posted by John Lamon

Promotional products are powerful. When you give customers, prospects, employees, or anyone free branded merchandise, something magical happens! Your customers, prospects, ...

Read Article

1 Comment Click here to read/write comments

Topics: Promotional Products, Product Placement

Elevate Your Branded Apparel with Brand Names

Posted by John Lamon

Success in business depends on the impressions you create, and for new customers first impressions matter. Your corporate apparel should speak to the values and quality of ...

Read Article

0 Comments Click here to read/write comments

Topics: Branding, Promotional Products

CMYK vs RGB | What's the Difference & When to Use Them

Posted by Lynne Kingsley

Which color model works best? In a nutshell, CMYK works best for printed materials such as flyers, brochures and signage. It stands for Cyan, Magenta, Yellow and Black, which ...

Read Article

0 Comments Click here to read/write comments

Topics: Design, Print Marketing, Color Theory

Advantages of Direct Printing vs. Dye Sublimation

Posted by Chris Marzullo

Digital printing has taken the printing game to new heights, making it possible to accomplish printing magic on different materials. Direct print and dye sublimation are two ...

Read Article

1 Comment Click here to read/write comments

Topics: Print Marketing, Wide Format

How to Write a Creative Brief

Posted by Steve Norwood

The best way to help your designer start a creative project is to give them a clear understanding of the purpose of the project, background, intended audience and ...

Read Article

2 Comments Click here to read/write comments

Topics: Design, Beginner Tips, Creative