Ironmark Blog

Feb 16, 2021

DPI and Resolution: How it Works for Different Media Types

Posted by Lynne Kingsley
All print media professionals know that image quality equates to print quality. The higher the quality of your digital image, the better it will look when it’s printed. What ...
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Topics: Print Marketing, Web-to-Print

Feb 05, 2021

Digital Printing Terminology and Facts

Posted by Lynne Kingsley
In digital printing, you’ll come across different terminology that’s associated with various aspects of printing. As a print buyer or marketer, you need to familiarize ...
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Topics: Print Marketing, Web-to-Print

Nov 10, 2020

Corporate Branding: What to Do When Franchisees Go Rogue

Posted by Lynne Kingsley
Franchisees going off-script with corporate branding guidelines can make your entire brand vulnerable. Your franchise is built off of customer expectations....
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Topics: Branding, Retail Sales, Multi-Unit Marketing, Web-to-Print

Oct 03, 2020

How A Web-to-Print Portal Can Save You Money

Posted by Reid Broendel
In both good economic times and bad, saving money is one of the biggest challenges your multi-location business faces. You always have to keep an eye on your overhead ...
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Topics: Web-to-Print

Aug 27, 2020

DIY 24/7/365 Convenience With Web-to-Print

Posted by Chris McCready
Quick - what one thing would help you do your job easier? For some people, it’s having the right tools. For others, it’s being able to have some control over their work. And ...
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Topics: eCommerce, Multi-Unit Marketing, Web-to-Print