Ironmark Blog | Direct Mail (5)

How to Raise Engagement with Super-Personalized Print Pieces

Posted by Lynne Kingsley

It’s a typical Tuesday, and you are making your way home from work. You check your mailbox, grab the mail, and then go inside. You shuffle through your mail and pick out all ...

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Topics: Direct Mail, Print Marketing

Unique Print Folds You've Never Considered

Posted by Kate Harris

Want a way to stand out from the crowd? You can make all sorts of creative design decisions – from imagery to color to font choice – but you probably haven’t thought about ...

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Topics: Direct Mail, Print Marketing

How to Slash Direct Mail Costs without Sacrificing Quality

Posted by Lynne Kingsley

Direct mail costs come in all shapes and sizes – as do the mailers themselves....

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Topics: Direct Mail, Print Marketing

8 Campaign-Crushing Direct Mail Blunders to Avoid

Posted by Lynne Kingsley

A direct mail campaign can result in a lot of sales if it is carried out in a proper manner – or it can be an expensive flop if things go wrong. Here are common mistakes that ...

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Topics: Direct Mail, Print Marketing