Ironmark Blog

Lynne Kingsley

Lynne Kingsley oversees the digital marketing client services team as well as the marketing strategy division for the company. Since joining the company in 2016, she has increased Ironmark’s digital presence by over 700%, establishing a new lead generation mechanism for the sales team. A certified inbound marketing professional and HubSpot agency partner, Kingsley has been helping companies transform their marketing function into fully diverse and streamlined growth engines since 2003. With agency and client-side work under her belt, Kingsley’s strategic experience spans both the B2B and B2C sectors. Prior to joining the Ironmark team, she served as in-house marketing director for several non-profit organizations. Kingsley is an honors graduate of the S. I. Newhouse School of Public Communication at Syracuse University.
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Recent Posts

Nov 03, 2020

Direct Mail: Stronger Than Ever in the Digital Age

Posted by Lynne Kingsley
"The reports of my death are greatly exaggerated." - Mark Twain ...and direct mail. Direct mail will be a marketer's secret weapon in 2021 and a strategic differentiator in a ...
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Topics: Print Marketing

Oct 20, 2020

Why Not Writing a Digital Marketing Plan Is Costing You Plenty

Posted by Lynne Kingsley
“By failing to prepare, you are preparing to fail.” - Benjamin Franklin You wouldn’t believe how many established and well-known company executives avoid writing a digital ...
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Topics: Digital Marketing

Oct 12, 2020

Avoiding Work From Home Disasters

Posted by Lynne Kingsley
Did you hear about the board member’s husband crossing behind her in his underwear while on a Zoom call? Work from home is the new norm these days - but it can go seriously ...
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Topics: Quick Tips, COVID-19

Sep 30, 2020

Elevating Your Subscription Box Contents With Promotional Products and Inserts

Posted by Lynne Kingsley
The subscription box industry is a growing one and companies are applying different tactics to boost not only consumer interest, but their own bottom line. Subscription box ...
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Topics: Print Marketing, Promotional Products

Sep 17, 2020

Reels Deep Dive: Instagram's Alternative to TikTok

Posted by Lynne Kingsley
Have you checked out the new feature on Instagram yet? It’s called Instagram Reels and it’s a feature you should start using for your business....
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Topics: Digital Marketing, Social Media Marketing

Sep 14, 2020

Top Email List Cleansing Tools

Posted by Lynne Kingsley
Are you trying to clean up your contact database in your marketing automation platform? Email cleansing is a way to clean up your email list by removing unwanted contacts....
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Topics: Digital Marketing