Ironmark Blog

Scott Kravitz

As a graduate of RIT University and with over 25 years of experience, Scott Kravitz has been bringing his wealth of print knowledge to Ironmark since 2019. Kravitz manages Ironmark's sales representatives and provides alignment and communication between sales, marketing, clients, and production. With his charismatic personality and effective management skills, Kravitz leads strategic partnerships and increasing sales with new, emerging, and enterprise clients for Ironmark.

Recent Posts

Sep 12, 2022

How Should You Follow Up on a Direct Mail Campaign?

Posted by Scott Kravitz
Think direct mail doesn’t work? Think again. Direct mail campaigns can be highly effective—if you know how to conduct them correctly. You wouldn’t run a TV commercial or ...
Read Article

Topics: Direct Mail, Digital Marketing

Aug 23, 2022

Unique Types of Signage

Posted by Scott Kravitz
If you’re looking for a sign, you won’t have to go far. They are everywhere—leading people to stores, helping them find their way around, and communicating safety, sales, and ...
Read Article

Topics: Digital Marketing, SEO, Google

Jul 29, 2022

What's In Ironmark's Marketing Closet? The Best Marketing Tools in Promo

Posted by Scott Kravitz
The human brain loves novelty. This world is constantly innovating, so there are a number of new and exciting branded products you can use to pique your prospects’ interest. ...
Read Article

Topics: Quick Tips, Print Finishing, Print Techniques

Jul 27, 2022

Breaking Down Large Format Material for Your Next Project

Posted by Scott Kravitz
Big signs are exciting. They’re eye-catching. They stop people in their tracks. And with the large variety of sign types and designs, the options are virtually endless. How ...
Read Article

Topics: Print Marketing, Web-to-Print, Print Techniques

Jul 25, 2022

What are the Standard Book Sizes in Publishing?

Posted by Scott Kravitz
Welcome to the world of book publishing, where there are as many different sizes of books as the stories that fill them (well almost as many). This post will explain the ...
Read Article

Topics: Quick Tips, Print Finishing, Print Techniques

Jul 21, 2022

Finish Strong: Print Finishing Techniques that Wow

Posted by Scott Kravitz
Print finishing adds the “wow” to your work. With a simple process, it takes print projects to the next level. You can achieve almost any look you can think of. Where there’s ...
Read Article

Topics: Quick Tips, Print Finishing, Print Techniques