Ironmark Blog

Feb 04, 2020

Search Advertising: How to Make the BERT Update Work for You

Posted by Juliet Hulse
Comprehending the world of Google searches can be a critical component of a marketer's success. Google's recent implementation of BERT, one of the most significant algorithm ...
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Topics: Digital Marketing, SEO

Dec 03, 2019

Understanding Google’s Newest Update: Meet BERT

Posted by Reid Broendel
Google has enhanced its algorithm in a major way by releasing its latest natural language processing (NLP) iteration known as BERT. BERT is short for Bidirectional Encoder ...
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Topics: Web Development, Web Design, SEO, Industry News

Oct 21, 2019

Choosing Keywords for SEO Friendly Content

Posted by Samantha Pace
When creating content for your website, whether it's a blog, article, or just in-page copy, it's important to keep your SEO strategy in mind. SEO is one of the critical ...
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Topics: Digital Marketing, SEO

Jun 24, 2019

Building Your Blog Content Strategy: 8 Easy Steps

Posted by Blake Leppert
As a marketer, you probably spend your entire day creating content for clients. From advertisements and site content, all the way to brochures and social media posts, you are ...
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Topics: Quick Tips, Digital Marketing, SEO

Oct 11, 2017

AI And The Future: What Google Pixel 2 Means For You!

Posted by Jason Drecchio
AI is becoming a hot topic in the world of tech. During the launch of the Apple iPhone 8 and X, an emphasis was placed on a new “neural engine” present within iOS. This ...
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Topics: SEO, Industry News

Sep 01, 2017

Why your website needs HTTPS & SSL/TLS

Posted by Rich Cook
If you’re reading this, it’s very likely your website hasn’t been converted from HTTP to HTTPS. It’s cool, I’m not here to judge – life gets in the way. But here’s the deal: ...
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Topics: Design, Web Development, Web Design, Beginner Tips, SEO