Ironmark Blog

Jan 04, 2021

Buyer Persona Interviews: Asking the Right Questions

Posted by Chris McCready
Let's be honest - it's impossible to know every one of your customers on a personal level. People are dynamic, so the process of classifying them can be long, drawn out, and ...
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Topics: Quick Tips, Inbound Marketing

Dec 29, 2020

Zoom Beginner's Guide for Non-Techies

Posted by Samantha Philipson
A big interview for a promotion...a crucial presentation to a potential new client...maybe an interview for a whole new job...these meetings are not happening in-person ...
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Topics: Quick Tips, Beginner Tips, COVID-19

Dec 17, 2020

4 Brochure Binding Types

Posted by Reid Broendel
A brochure is more than just its message, and its binding is not just a fastener that holds it together. The appearance of your brochure, and the choice you make for binding, ...
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Topics: Print Marketing, Quick Tips

Dec 03, 2020

Top 10 Virtual Themed Party Ideas

Posted by Lynne Kingsley
Are you ready to party?! Being stuck working from home doesn’t mean that coworkers can’t still have fun in new and unconventional ways. A lack of in-person communication can ...
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Topics: Quick Tips, Event Management, COVID-19

Nov 24, 2020

How to Build a Kickass Editorial Calendar for Your Blog

Posted by Samantha Philipson
You finally started your blog, and it's going great! The comments are trickling in, lots of people are subscribing to notifications, and you have a steady weekly posting ...
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Topics: Quick Tips, Beginner Tips

Oct 12, 2020

Avoiding Work From Home Disasters

Posted by Juliet Hulse
Did you hear about the board member’s husband crossing behind her in his underwear while on a Zoom call? Work from home is the new norm these days - but it can go seriously ...
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Topics: Quick Tips, COVID-19