Ironmark Blog

May 18, 2018

Coated vs. Uncoated Sheets: Why the Difference Matters

Posted by Jeannette Bezinque
Printed marketing is powerful. Unlike digital messages, an eye-catching print piece can last for months on a potential customer’s desk. And the more staying power your ...
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Topics: Print Marketing

May 01, 2018

Wide Format | Why You're Missing Out Without It

Posted by Lynne Kingsley
Office printers are great for many of your everyday projects or business needs. But, if you have a large-scale project and want to make a lasting impression on your audience ...
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Topics: Print Marketing, Wide Format

Mar 16, 2018

8 Commercial Printing Terms You Need to Know

Posted by Jeannette Bezinque
Does this sound familiar? You’re trying to explain the vision for your company’s next print piece to a designer, but you can’t find the right words. Or worse, you’re halfway ...
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Topics: Print Marketing

Feb 27, 2018

Embellishments: How to Dress Up Your Print Materials

Posted by Rachael Sanders
How do I make my printed brochure really stand out from my competition?...
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Topics: Print Marketing

Jan 12, 2018

How to Choose Paper Stock for Your Next Print Job

Posted by Lynne Kingsley
Choosing paper stock can be difficult. Let's rephrase that: selecting the right paper stock is difficult. If you're not an expert it’s hard to know where to start....
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Topics: Print Marketing

Jan 05, 2018

CMYK vs RGB | What's the Difference & When to Use Them

Posted by Lynne Kingsley
Essentially, CMYK works best for printed materials such as flyers, brochures and signage, while RGB performs best for anything that goes online, like websites, digital ...
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Topics: Design, Print Marketing