Ironmark Blog | Print Marketing

Coated vs. Uncoated Paper: When to Use (or Not Use) Each

Posted by Scott Kravitz

Are you working on a brochure, pamphlet or other print piece but have no clue about the right paper selection? If you’re trying to decide between coated and uncoated paper, ...

Read Article

0 Comments Click here to read/write comments

Topics: Print Marketing, Quick Tips

Pre-Press Checklist for Graphic Designers

Posted by Garner Leidy

Your team has approved the design for your project, and now it's time to send it to the printer and you’re asking yourself: how do you make a print-ready file?...

Read Article

0 Comments Click here to read/write comments

Topics: Print Marketing, Creative, Printing Specialist

14 Direct Mail Ideas Your Boss Will Love

Posted by Chris McCready

Reaching target audiences is crucial for marketers, and to effectively do so, many marketing strategists are utilizing direct mail. Contrary to what some believe, direct mail ...

Read Article

0 Comments Click here to read/write comments

Topics: Direct Mail, Print Marketing, Quick Tips

EDDM: How Every Door Direct Mail Makes A Big Impact

Posted by Reid Broendel

Every Door Direct Mail (EDDM) is an effective print marketing technique, and extremely practical during a pandemic. Marketers can use EDDM to get their brand or campaign ...

Read Article

0 Comments Click here to read/write comments

Topics: Direct Mail, Print Marketing

AI and the Print World

Posted by Matthew Menter

Forward-thinking marketers understand that AI is no longer an ambitious concept. It is, in fact, revolutionizing business and the marketing industry in ways that cannot be ...

Read Article

0 Comments Click here to read/write comments

Topics: Print Marketing, Digital Marketing, eCommerce

Have You Seen These Yet? Fresh COVID Signage in a Sanitized World

Posted by Matthew Menter

It’s been a year (and a half). Since the arrival of COVID, we’ve seen “business as usual” transform in ways unimaginable just a few months prior....

Read Article

0 Comments Click here to read/write comments

Topics: Print Marketing, COVID-19