Ironmark Blog

Nov 28, 2018

Why Buyer Personas Are a Marketing Must-Have

Posted by Blake Leppert
First, ask yourself this question: How can you create an engaging content strategy if you’re not sure who you’re creating content for?...
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Topics: Inbound Marketing, Digital Marketing

Nov 21, 2018

What is Inbound Marketing and How Does it Work?

Posted by Lynne Kingsley
Long story short? Inbound marketing lets customers find you, not the other way around....
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Topics: Inbound Marketing, Digital Marketing

Jul 06, 2018

Restaurant PPC Campaigns: The Complete Guide

Posted by Blake Leppert
Why try a pay-per-click, or PPC campaign?...
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Topics: Digital Marketing, Inbound Marketing

May 31, 2018

Why is No One Clicking Your CTA?

Posted by Rachael Sanders
Are you getting a lot of traffic to your website, but not a lot of leads? You’re not the only one....
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Topics: Inbound Marketing, Web Design, Digital Marketing

Mar 09, 2018

Manufacturer’s Guide: Creating Your First Buyer Personas

Posted by Nikki Schroeder
The digital space may feel like an endless resource, but you need to play your cards right to become profitable. Successful manufacturing businesses put themselves in their ...
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Topics: Inbound Marketing, Manufacturing

Jan 09, 2018

How to Drive Traffic to Your Website

Posted by Katina Charles
With so many companies out there competing for the same audiences, how can you drive website traffic? How can you differentiate your business? Most importantly, how can you ...
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Topics: Inbound Marketing, Digital Marketing