Ironmark Blog

Feb 22, 2022

Which Comes First: Design or Copy?

Posted by Lynne Kingsley
Design and copy are the two pillars that form all high-quality, consistent marketing, and as the proverbial yin and yang of the marketing world, you can’t have one without ...
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Topics: Design, Print Marketing, Digital Marketing, Creative

Feb 16, 2022

The 7 Best Ways to Analyze Digital Marketing Data

Posted by Lynne Kingsley
As a marketer, analyzing digital marketing data is the best way to see if your digital marketing tactics are working and where you can improve. In order to properly analyze ...
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Topics: Digital Marketing, ROI

Dec 21, 2021

Employee Picks: 9 Best Marketing Campaigns of 2021

Posted by Lynne Kingsley
We’ve seen quite a few great marketing campaigns in 2021. Ones to make us laugh, cry, and feel all the emotions in between....
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Topics: Digital Marketing, Inbound Marketing, Video Marketing

Oct 21, 2021

Can We Chat? Why Conversational Marketing Is Good For Business

Posted by Chris McCready
Imagine a customer has a question about your products or services and heads over to your website. A chat window pops up, and once they put in their information, they can type ...
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Topics: Quick Tips, Digital Marketing, Social Media Marketing

Oct 14, 2021

Apple iOS 15: How Email Marketing Will Change

Posted by Heather Pruitt
Many marketers feared the worst when news of Apple’s iOS 15 updates began circulating. Would it mean the end of email marketing as we know it? As it turns out, that’s not the ...
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Topics: Digital Marketing, Inbound Marketing

Sep 28, 2021

Digital Advertising in a Cookie-Less World

Posted by Kate Harris
Digital marketing can be ever-changing in ways that impact businesses, advertisers, and consumers. One of the biggest changes on the horizon has to do with third-party ...
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Topics: Digital Marketing