Ironmark Blog

May 16, 2019

Flywheel vs Funnel: Which Method Works For Your Marketing?

Posted by Lynne Kingsley
For years, inbound marketing was often thought of as a funnel. ‘Top of the funnel’ made up the vast majority of site viewers and marketing and, as the funnel became more and ...
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Topics: Digital Marketing, Sales

May 08, 2019

Are You Maximizing the Lead Generation Power of LinkedIn?

Posted by Lynne Kingsley
Social media marketing is the way of the future for gaining connections and pre-qualified leads. But for many, social media marketing begins—and ends—with Facebook, Instagram ...
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Topics: Digital Marketing, Social Media Marketing, Sales

Apr 30, 2019

Google Analytics for Busy People

Posted by Lynne Kingsley
In this world of technology, digital marketing is one of the most effective ways for most companies to increase conversions....
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Topics: Digital Marketing, Beginner Tips

Apr 26, 2019

Ironmark Picks: Top 10 "Friday Feeling" Gifs

Posted by Ashley Freeman
We all know the feeling; tapping your foot on the ground, constantly staring at the clock, counting down the minutes, and simply begging for your Friday to finally be done ...
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Topics: Digital Marketing

Apr 11, 2019

Do I Know You? Using Personalization Without Being Creepy

Posted by Chris McCready
You’re out to lunch with some friends when you run into an acquaintance. You start to introduce this person to your friends, only to realize you don’t remember the guy’s ...
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Topics: Digital Marketing

Apr 09, 2019

Are You Collecting the Right Data From Your Website Visitors?

Posted by Ashley Freeman
Remember that line from Field of Dreams: “If you build it, they will come?”...
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Topics: Web Design, Digital Marketing