Ironmark Blog

Oct 20, 2020

Why Not Writing a Digital Marketing Plan Is Costing You Plenty

Posted by Lynne Kingsley
“By failing to prepare, you are preparing to fail.” - Benjamin Franklin You wouldn’t believe how many established and well-known company executives avoid writing a digital ...
Read Article

Topics: Digital Marketing

Oct 02, 2020

Top Picks & Trends at HubSpot’s Virtual INBOUND 2020

Posted by Samantha Philipson
24,000 digital marketers usually pile on Boston each Fall to get their INBOUND on. In normal circumstances, this in-person mega-conference, located near the HubSpot ...
Read Article

Topics: Digital Marketing

Sep 23, 2020

How to Develop a Successful Multi-Touch Marketing Campaign

Posted by Chris McCready
Do you prefer to pick up a magazine and read it? Or open up an email and read it? Some people are tactile learners, some people are visual learners, why not make your ...
Read Article

Topics: Digital Marketing

Sep 17, 2020

Reels Deep Dive: Instagram's Alternative to TikTok

Posted by Lynne Kingsley
Have you checked out the new feature on Instagram yet? It’s called Instagram Reels and it’s a feature you should start using for your business....
Read Article

Topics: Digital Marketing, Social Media Marketing

Sep 14, 2020

Top Email List Cleansing Tools

Posted by Juliet Hulse
Are you trying to clean up your contact database in your marketing automation platform? Email cleansing is a way to clean up your email list by removing unwanted contacts....
Read Article

Topics: Digital Marketing

Jun 18, 2020

Why Advertising Now (During COVID-19) May be the Best Time

Posted by Juliet Hulse
The COVID-19 crisis has likely caused a loss of business for your organization. Now, it’s time to learn about what your organization can gain. The pandemic has created an ...
Read Article

Topics: Digital Marketing, Social Media Marketing, COVID-19