Ironmark Blog

Dec 11, 2019

The Rapidly Shifting Digital Landscape: What Are the Top 4 Marketing Trends for 2020?

Posted by Samantha Philipson
Your business doesn't stay the same, and neither do the marketing channels and tools available to help it reach its goals. If there's one constant in business and marketing, ...
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Topics: Digital Marketing

Nov 01, 2019

Implementing Lead Generation Strategies That Work

Posted by Lynne Kingsley
Today, consumer habits are constantly changing, and marketers have to change the way they market and sell to consumers and clients. The lead generation process is ...
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Topics: Digital Marketing, Inbound Marketing

Oct 21, 2019

Choosing Keywords for SEO Friendly Content

Posted by Samantha Pace
When creating content for your website, whether it's a blog, article, or just in-page copy, it's important to keep your SEO strategy in mind. SEO is one of the critical ...
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Topics: Digital Marketing, SEO

Oct 17, 2019

Print and Digital Two-Pronged Marketing Tactics

Posted by Samantha Philipson
Print and digital advertising are two of the most effective forms of marketing techniques that can be used to reach different demographic groups. In trying to decide which ...
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Topics: Print Marketing, Digital Marketing

Oct 09, 2019

Is Your Website Black Friday Ready?

Posted by Reid Broendel
The day after Thanksgiving has become one of the most significant shopping events of the year: Black Friday. Last year, Black Friday online sales increased by almost 24 ...
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Topics: Web Development, Web Design, Digital Marketing

Sep 12, 2019

Sponsored Content: How to Gel Well with Organic Content

Posted by Reid Broendel
Video killed the radio star, and the pop-up blocker killed the traditional method of online advertising. People crave authenticity, and this need for authenticity has led to ...
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Topics: Digital Marketing