Ironmark Blog

Jun 06, 2017

5 Starter Tips to Set Up a Retargeting Campaign

Posted by Lynne Kingsley
You know what’s easier than finding new customers? Getting people who are already interested in your business to become customers. And one of the best ways to do this is with ...
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Topics: Digital Marketing, Beginner Tips

Jun 01, 2017

6 Must-Use Tools to Master Google Analytics

Posted by Katina Charles
What makes a good website great? Your website’s success depends on you truly understanding where your best prospects are coming from and what they are interested in. Yet ...
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Topics: Web Development, Digital Marketing

May 16, 2017

5 Insights Established Businesses Should Learn from Start-Ups

Posted by Katina Charles
The term “skin in the game” was coined by Warren Buffet, coined to refer to high-ranking insiders investing in the companies they run. ...
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Topics: Digital Marketing, Beginner Tips

May 08, 2017

The Ultimate Inbound Marketing Terminology Guide

Posted by Katina Charles
What’s a KPI on the ROI for PPC and determining LTV?...
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Topics: Digital Marketing, Beginner Tips, Inbound Marketing

May 04, 2017

6-Metrics your Boss Actually Cares About

Posted by Katina Charles
Metric reporting is most times regarded as the most important task that is executed by the marketing department. Often, marketers are consumed by so many metrics, it’s hard ...
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Topics: Digital Marketing, Beginner Tips

May 01, 2017

Account-Based Marketing - What you need to know pt. 2

Posted by Jason Drecchio
Continued from part 1 Your message should provide some sort of value, so your audience finds it useful. Make them want to read your message by offering something truly ...
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Topics: Digital Marketing, Beginner Tips, Account Based Marketing