Great news coming from the Printing News Top 100 -- the industry-recognized list of the nation's top 100 quick and small commercial printers -- June 2018 issue. Each year, Printing News scans commercial print companies and looks at the state of the industry as presented by commercial print owners across North America.
Also, Ironmark earned the #2 slot of all quick and small commercial printers in North America. Not a bad spot to be in by a long shot.
Of course, we are thrilled that Ironmark earned a coveted top spot in the Top 100 Printing Companies in the US List, but also, the printing industry (despite what some might think) is healthy and growing thanks to forward-thinking leaders in the field. For all top 100 printing companies on the list, total sales in 2017 were $652,624,639. This is a healthy number for the commercial print companies, as it's 14.9% over 2016 sales ($568 million), which were up from 2015 sales of $511,607,638.
All in all, it's been a successful few years for the top commercial print companies in the U.S. Check out the trends below to see other new things happening in the printing world.
(Btw, the 2016 issue of Printing News was not the first time Ironmark CEO Jeff Ostenso and President Scott Hargest have been on the cover of a magazine for being awesome.)
Printing News Top Trends
A few more trends came from the article. First, clients rely on their print partners to do more than just printing. The most successful printing companies are ones that have gained the trust over the years.
They understand their clients needs, and are adapting to those needs. Now, those clients are asking their "print" partners to zoom out and consult on marketing strategy. It's the (formerly print-only) companies who have diversified their offerings to creative services, large format printing, website design and development, digital marketing, and more that are winning.
The ability for clients to continue to partner with vendors they trust seems to be contributing to the growth. Next, the rise of digital print is trending due to the need for smaller runs and highly customizable marketing collateral with variable printing.
People don't expect a direct mail piece to have their name big, bold and part of the artwork. Now, we can do this, so amidst hundreds of emails, companies can stand out with tailored physical pieces that draw attention and cut through the clutter.
About Printing News
Printing News is the resource for the Commercial printing, visual and graphic arts industries. Since 1928, Printing News has focused on improving efficiency and increasing sales and profits in the print shop. Industry experts share their ideas and technical knowledge on ways to improve operations.
The market audience includes management, production operations, sales & marketing, design and other industry personnel working with Commercial, Digital, Sign, In-Plant, Banner, Wide- and Grand-Format Printers, Publishing, Outdoor advertising, Print Brokers, Buyers and Suppliers.