Ironmark Blog (53)

A Smart Approach to Building Trust with Your Graphic Designer

Posted by Reid Broendel

Graphic design does wonders for marketing efforts, but only if you manage to choose the right designers and take a smart approach to building trust with them....

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Topics: Design, Quick Tips, Creative

How to Prepare Large Format Designs

Posted by Lynne Kingsley

As a print buyer or event planner, you know how important it is to produce stunning graphics for your events, offices, and clients. Ensuring that your materials, especially ...

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Topics: Print Marketing, Logistics

4 Design Tips for Email Marketing

Posted by Lynne Kingsley

While social media is an excellent way to connect with your target audience, you are 600% more likely to get a click-through on email than you are on social. And the number ...

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Topics: Digital Marketing

Print Vendor Management: Best Practices

Posted by Lynne Kingsley

In an era of all-encompassing digital frenzy, the importance of print materials may be underestimated. Print is an integral part of numerous marketing campaigns and business ...

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Topics: Print Marketing, Logistics

Direct Mail in the 2020s

Posted by Reid Broendel

Direct mail is one of the oldest and most effective forms of marketing, and it's now more effective than ever before. Think about it - we used to get stacks and stacks of ...

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Topics: Print Marketing

Search Advertising: How to Make the BERT Update Work for You

Posted by Lynne Kingsley

Comprehending the world of Google searches can be a critical component of a marketer's success. Google's recent implementation of BERT, one of the most significant algorithm ...

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Topics: Digital Marketing, SEO