Ironmark Blog

Which Comes First: Design or Copy?

Posted by Lynne Kingsley

It’s a question as old as time—or, at least, as old as modern industry. Design and copy are the two pillars that form all high-quality, consistent marketing and, as the ...

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Topics: Design, Print Marketing, Digital Marketing, Creative

The 6 Best Ways to Analyze Digital Marketing Data

Posted by Reid Broendel

As a marketer, analyzing digital marketing data is the best way to see whether or not your digital marketing tactics are working and where you can improve . ...

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Topics: Digital Marketing, ROI

What is the ROI of a High Quality Print Piece

Posted by Lynne Kingsley

For years, companies have battled between quantity and quality in everything they do. From marketing and prints, to employees and products, companies can never determine ...

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Topics: Print Marketing, Trade Shows, ROI

Planning Pagination for Brochures, Booklets and Magazines

Posted by Reid Broendel

How will my print publication will look once it's finished? What is the story that will be told in the pages that flow one after another? How will the order and orientation ...

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Topics: Design, Print Marketing, Quick Tips

How to Boost Your Organic SEO

Posted by Lynne Kingsley

As a business or marketer, you know that SEO is the “bread and butter” of the marketing world. SEO is the reason for increased traffic, engagement, leads, and sales every ...

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Topics: Quick Tips, Digital Marketing

“Go Big or Go Home!” Large Format Printing Makes a Big Impact

Posted by Matt Marzullo

The front end of your business is one of the most important assets for marketing and client acquirement. From the smiles on your employees’ faces to the quality of your ...

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Topics: Print Marketing, Trade Shows