Doubling down on its commitment to content marketing, Ironmark has put its money where its mouth is and launched its very own glossy magazine today.
“We need more digital content to skim,” said no one ever. A printed publication is now the novelty. A welcome break from the digital clutter. A chance to curl up and dig into a hearty topic. Enter Image Nation.
Chock full of helpful tips and insights for the communications professional, the magazine’s goal is to bring value to Ironmark clients’ marketing and communications strategies. “Few companies see the vast amount of differing marketing projects that come through our doors. Our goal is to share this knowledge for our clients’ benefit, creating a community of smarter marketers,” said the magazine’s publisher and Ironmark Senior Vice President Matt Marzullo.
The publication’s title is derived from a combination of the company’s tagline (An Image Company) and the inspiration gleaned from title’s own likeness to the word imagination.
“The name, Image Nation, accurately describes the community we’re aiming to convene – a nation of creative, intelligent and inspirational communication professionals,” Marzullo said.
The inaugural issue of the quarterly magazine focuses on trade show season, and features lessons learned from trade show marketing, reasons why your social media dies without video and a case study highlighting a wildly successful 40th anniversary event with insider tips on hosting large scale events.
Future issues promise to pack just as much material on innovative communications and business strategy trends as the first issue. Each issue will feature a prominent regional marketing expert profile, insights from the field, remarkable case studies, and emerging trends to watch. Future editorial themes will include the staying power of tangible marketing, the elevation of digital marketing through print, artificial intelligence, and operational efficiencies for small marketing teams.
Image Nation will be published quarterly and distributed to over 2,000 subscribers nationwide. Request a free subscription here.