Ironmark Blog | Samantha Philipson

Customer Experience And Why It Is Important for Your Business

Posted by Samantha Philipson

When was the last time you had a great experience with a business? Maybe you walked into a store and the salesperson knew your name, or answered your questions honestly, or ...

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Topics: Quick Tips, Digital Marketing, Inbound Marketing, Sales

The Rapidly Shifting Digital Landscape: What Are the Top 4 Marketing Trends for 2020?

Posted by Samantha Philipson

Your business doesn't stay the same, and neither do the marketing channels and tools available to help it reach its goals. If there's one constant in business and marketing, ...

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Topics: Digital Marketing

Planning Corporate Conferences

Posted by Samantha Philipson

Corporate conferences are a valuable opportunity to grow brand awareness, find new partnerships, and grow your customer base. Planning corporate conferences requires ...

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Topics: Event Management, Trade Shows

Print and Digital Two-Pronged Marketing Tactics

Posted by Samantha Philipson

Print and digital advertising are two of the most effective forms of marketing techniques that can be used to reach different demographic groups. In trying to decide which ...

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Topics: Print Marketing, Digital Marketing

Packaging Design

Posted by Samantha Philipson

Back in 2006, a man uploaded a video of himself unboxing a Nokia E61 phone, and it changed the way people think about products. That simple video started an unboxing trend, ...

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Topics: Design, Promotional Products

How to Design for Direct Mail Print Pieces

Posted by Samantha Philipson

In marketing, keeping your audience engaged is the name of the game. Although digital marketing is a big part of the battle, another important component is print pieces, ...

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Topics: Direct Mail, Print Marketing