Ironmark Blog

Samantha Philipson

Recent Posts

Oct 17, 2019

Print and Digital Two-Pronged Marketing Tactics

Posted by Samantha Philipson
Print and digital advertising are two of the most effective forms of marketing techniques that can be used to reach different demographic groups. In trying to decide which ...
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Topics: Print Marketing, Digital Marketing

Sep 24, 2019

Packaging Design

Posted by Samantha Philipson
Back in 2006, a man uploaded a video of himself unboxing a Nokia E61 phone, and it changed the way people think about products. That simple video started an unboxing trend, ...
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Topics: Design, Promotional Products

Aug 22, 2019

How to Design for Direct Mail Print Pieces

Posted by Samantha Philipson
In marketing, keeping your audience engaged is the name of the game. Although digital marketing is a big part of the battle, another important component is print pieces, ...
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Topics: Direct Mail, Print Marketing

Jan 31, 2017

What’s in a Bind? 4 Types of Book Binding – Pros and Cons

Posted by Samantha Philipson
  There are at least a dozen methods of binding, and there are unique pros and cons to each depending on the purpose of the document. Some bindings are more durable than ...
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Topics: Print Marketing