Ironmark Blog

Lynne Kingsley

Lynne Kingsley oversees the digital marketing client services team as well as the marketing strategy division for the company. Since joining the company in 2016, she has increased Ironmark’s digital presence by over 700%, establishing a new lead generation mechanism for the sales team. A certified inbound marketing professional and HubSpot agency partner, Kingsley has been helping companies transform their marketing function into fully diverse and streamlined growth engines since 2003. With agency and client-side work under her belt, Kingsley’s strategic experience spans both the B2B and B2C sectors. Prior to joining the Ironmark team, she served as in-house marketing director for several non-profit organizations. Kingsley is an honors graduate of the S. I. Newhouse School of Public Communication at Syracuse University.
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Recent Posts

Jun 06, 2017

5 Starter Tips to Set Up a Retargeting Campaign

Posted by Lynne Kingsley
You know what’s easier than finding new customers? Getting people who are already interested in your business to become customers. And one of the best ways to do this is with ...
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Topics: Digital Marketing, Beginner Tips

May 08, 2017

The Ultimate Inbound Marketing Terminology Guide

Posted by Lynne Kingsley
What’s a KPI on the ROI for PPC and determining LTV?...
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Topics: Digital Marketing, Beginner Tips, Inbound Marketing

Apr 17, 2017

How to Slash Direct Mail Costs without Sacrificing Quality

Posted by Lynne Kingsley
Direct mail costs come in all shapes and sizes – as do the mailers themselves....
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Topics: Direct Mail, Print Marketing

Apr 06, 2017

6 Must-Have Elements of a Great Website design

Posted by Lynne Kingsley
Website design trends come and go, but truly great websites have certain core elements in common. Whether you’re a small business or a large company here are some must-haves ...
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Topics: Web Development, Web Design, Digital Marketing

Mar 13, 2017

The ROI Guide: Exhibiting at Trade Shows

Posted by Lynne Kingsley
The ROI benefits of exhibiting at trade shows are not always obvious. Though trillions of business deals are struck on the expo hall each year, the costs of exhibiting – with ...
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Topics: Event Management, Trade Shows, ROI

Mar 08, 2017

5 Questions for Evaluating Website Development Vendors

Posted by Lynne Kingsley
A mediocre website is just not good enough. Your website should drive growth with strong visuals, a convincing message, and clear calls-to-action. An exceptional website ...
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Topics: Design, Web Development, Web Design, Digital Marketing