Ironmark Blog | Lynne Kingsley

Lynne Kingsley

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How to Choose Paper Stock for Your Next Print Job

Posted by Lynne Kingsley

Choosing paper stock can be difficult. Let's rephrase that: selecting the right paper stock is difficult. If you're not an expert it’s hard to know where to start....

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Topics: Print Marketing

CMYK vs RGB | What's the Difference & When to Use Them

Posted by Lynne Kingsley

Essentially, CMYK works best for printed materials such as flyers, brochures and signage, while RGB performs best for anything that goes online, like websites, digital ...

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Topics: Design, Print Marketing

What Is Variable Data Printing, and Why Do You Need It?

Posted by Lynne Kingsley

Simply put, variable data printing (or VDP) is a digital printing technique that changes certain elements, such as text, graphics, images, and so on for each print....

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Topics: Print Marketing

Why Your Digital Marketing Still Needs Print

Posted by Lynne Kingsley

CUT THROUGH THE CLUTTER Learn how to balance your digital marketing with print. With digital media becoming a marketing campaign norm, people have forgotten the power of ...

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Topics: Digital Marketing

Ironmark Leads Print Industry Conversion from Analog to Digital

Posted by Lynne Kingsley

Though “Amazonification” scares most industries – and rightfully so – the print industry has been taking notes and learning from the retail and publishing giant. If low ...

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Topics: Print Marketing, Ironmark News, Industry News

Two Weeks 'Till Suds Time! Show Us Your Swagger

Posted by Lynne Kingsley

We are so excited!...

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Topics: Ironmark News