Ironmark Blog

Katina Charles

Recent Posts

May 24, 2017

6 REASONS WHY TO USE A PROMO EXPERT

Posted by Katina Charles
Remember the phrase, “do not try this at home”? This is our stance on promotional products....
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Topics: Promotional Products

May 16, 2017

5 Insights Established Businesses Should Learn from Start-Ups

Posted by Katina Charles
The term “skin in the game” was coined by Warren Buffet, coined to refer to high-ranking insiders investing in the companies they run. ...
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Topics: Digital Marketing, Beginner Tips

May 08, 2017

The Ultimate Inbound Marketing Terminology Guide

Posted by Katina Charles
What’s a KPI on the ROI for PPC and determining LTV?...
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Topics: Digital Marketing, Beginner Tips, Inbound Marketing

May 04, 2017

6-Metrics your Boss Actually Cares About

Posted by Katina Charles
Metric reporting is most times regarded as the most important task that is executed by the marketing department. Often, marketers are consumed by so many metrics, it’s hard ...
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Topics: Digital Marketing, Beginner Tips

Apr 27, 2017

Top 5 Promotional Items to Spark Your Spring Campaign

Posted by Katina Charles
Seasonal Promotional Ideas! Using things that are top-of-mind, in terms of what your consumer is interested in, are the best way to build trust and grow consumer engagement. ...
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Topics: Branding, Promotional Products

Apr 10, 2017

Are your Facebook ads performing the way you think?

Posted by Katina Charles
Another day another update from our beloved Facebook. Friday’s update was meant to assure advertisers that dollars spent on the platform are not being wasted. Transparency is ...
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Topics: Social Media Marketing