Ironmark Blog | Chris McCready

Social Media Interactions - Engaging Your Audience Online

Posted by Chris McCready

Social media is a powerful tool for brands. It gives them a chance to create an online personality and connect with customers. A great social media campaign is about more ...

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Topics: Digital Marketing, Social Media Marketing

How to Get Extremely Targeted with Your Direct Mail Campaign

Posted by Chris McCready

In marketing, the more personalized the campaign, the better. The average consumer wants to feel connected to their favorite brands and products. In fact, according to the ...

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Topics: Direct Mail, Print Marketing, Quick Tips

6 Tips for Planning a Multi-Channel Campaign

Posted by Chris McCready

With any marketing campaign, it’s best to start prepared and be consistent. However, this is more difficult than it seems. Even after mastering a marketing campaign for a ...

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Topics: Print Marketing, Digital Marketing, Social Media Marketing, Inbound Marketing

Basic Tips to Maximize Your Google Ads Budget

Posted by Chris McCready

As a marketer, it’s no doubt that you know how important Google Ads can be for promotion and marketing of your services or products. However, creating a Google Ads strategy ...

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Topics: Digital Marketing

Do I Know You? Using Personalization Without Being Creepy

Posted by Chris McCready

You’re out to lunch with some friends when you run into an acquaintance. You start to introduce this person to your friends, only to realize you don’t remember the guy’s ...

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Topics: Digital Marketing

How to Choose a Designer Whose Style Matches Yours

Posted by Chris McCready

Picture this: You are about to get married, and you hire a designer to make a dress or tux for the special day. You’re a pretty traditional guy or gal, so you’re surprised ...

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Topics: Design, Creative