Ironmark Blog | Chris McCready

Your Guide to Scorecards and Dashboards: Campaign Performance

Posted by Chris McCready

What if you could instantly view how your company is progressing towards its performance goals and the effectiveness of your marketing strategy? This is exactly what ...

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Topics: Digital Marketing

Social Media Platforms: Adjusting Content for Each Platform

Posted by Chris McCready

Managing social media, for yourself or your clients, can be tough. It can be even tougher when you manage several profiles across multiple social media platforms. It's ...

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Topics: Digital Marketing, Social Media Marketing

Interactive Content for Businesses - It Works

Posted by Chris McCready

Content is a critical aspect of digital marketing. Exceptional marketers realize the value of creating bonds with their consumers. While it is true that clicks and views ...

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Topics: Branding, Digital Marketing, Social Media Marketing

Social Media Interactions - Engaging Your Audience Online

Posted by Chris McCready

Social media is a powerful tool for brands. It gives them a chance to create an online personality and connect with customers. A great social media campaign is about more ...

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Topics: Digital Marketing, Social Media Marketing

How to Get Extremely Targeted with Your Direct Mail Campaign

Posted by Chris McCready

In marketing, the more personalized the campaign, the better. The average consumer wants to feel connected to their favorite brands and products. In fact, according to the ...

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Topics: Direct Mail, Print Marketing, Quick Tips

6 Tips for Planning a Multi-Channel Campaign

Posted by Chris McCready

With any marketing campaign, it’s best to start prepared and be consistent. However, this is more difficult than it seems. Even after mastering a marketing campaign for a ...

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Topics: Print Marketing, Digital Marketing, Social Media Marketing, Inbound Marketing