Ironmark Blog

Mar 22, 2018

Your New Co-Worker is a Bot | AI for Facebook CS

Posted by Rachael Sanders
Nowadays, with the rapid growth of technology, artificial intelligence (AI) has become an essential part of the marketing industry. The question you may be asking yourself ...
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Topics: Digital Marketing, Social Media Marketing

Mar 20, 2018

Case Study: HRCI's Flawless 40th Anniversary Event

Posted by Lynne Kingsley
It was the one of the biggest challenges in Shawna Haggerty’s event-planning career -- her organization’s 40th Anniversary. The venue? The National Portrait Gallery in ...
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Topics: Event Management, Case Study, Image Nation

Mar 16, 2018

8 Commercial Printing Terms You Need to Know

Posted by Jeannette Bezinque
Does this sound familiar? You’re trying to explain the vision for your company’s next print piece to a designer, but you can’t find the right words. Or worse, you’re halfway ...
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Topics: Print Marketing

Mar 14, 2018

11 Insights to Kick-Start Your Tradeshow

Posted by Lynne Kingsley
Picture it: You reserved your booth early in an effort to land your spot at the most popular tradeshow and now you have four days to make your investment worth it. Are you ...
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Topics: Trade Shows, Image Nation

Mar 09, 2018

Manufacturer’s Guide: Creating Your First Buyer Personas

Posted by Nikki Schroeder
The digital space may feel like an endless resource, but you need to play your cards right to become profitable. Successful manufacturing businesses put themselves in their ...
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Topics: Inbound Marketing, Manufacturing

Mar 07, 2018

How User-Generated Content Brings Events to the Next Level

Posted by Rachael Sanders
Good content is hard to find. When you’re hosting a large-scale corporate event, there’s never enough time to handle your regular marketing responsibilities on top of taking ...
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Topics: Digital Marketing, Event Management